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This episode is a discussion with Lori Raymond, the owner and president of Termline Enterprises, a company that manufactures and distributes coding and marking equipment for consumer goods packaging. Lori shares her entrepreneurial origin story including taking over and growing the business after the passing of her husband, as well as the critical role that packaging coding plays in product safety and traceability. Listeners will learn about an industry that most people don't know exists despite the important services it provides.
Key Quotes:
"Everything that is touched by human hands is coded in some way these days." - Lori Raymond
"The only thing that keeps a company going is marketing and sales." - Lori Raymond
Chapters:
[00:01:15] John Kelley and Lori Raymond discuss diet, snacks and spicy foods
[00:05:51] Revolutionizing Business Operations with Wingman
[00:06:49] Lori Raymond Shares Her Entrepreneurial Journey and Turning Challenges into Success
[00:19:13] The Impact of Coding and Marking in Different Industries
[00:21:33] Understanding Distributor Role in Packaging Industry
[00:28:49] Understanding the Supply Chain Process
[00:34:43] Understanding Different Types of Entrepreneurs and Goals for Tourmaline
[00:35:38] Supporting Entrepreneurs and Ensuring Quality in Product Coding and Marking
[00:40:56] The Power of Caring Entrepreneurs: An Interview with Lori Raymond.
[00:46:58] Lori Raymond Discusses the Story Behind Tourmaline Enterprises
[00:52:18] The Power of Omnipresent Marketing and Branding
[00:55:07] Episode Recap: Passion for Unique Industry and Business Challenges with Lori Raymond
Links Mentioned:
Tourmaline Enterprises YouTube
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CEO / SURVIVOR / LIFE THRIVER
My name is Lori Raymond, I am a believer of all things being possible if you want them bad enough and are willing to work to obtain them! I am a small business owner a cancer survivor and a thriver of life! I am unstoppable and have an unbelievable story to share that will make others see their potential to be unstoppable and unbelievable as well.
8 years ago my husband of 23 years passed away suddenly. While I had worked in the business with him for 7 years in sales and marketing I had not run the business. I was in the office the very next day after his passing and slowly began to realize he had completely mismanaged the company, the finances and everything about our lives. I was 57 years old and my life was truly unraveling. What I realized was that we had a great product, good customers and a few good and loyal employees and if anyone could salvage it I believed that person was me! 8 years later we are thriving, we've grown to 12 and are 350% over where we were back then! My 7 tips for how to get through a life crisis and move forward in business are what I teach and I'd love to share with your audience. I am 65 years young and just getting started!
Visit www.smallbusinessorigin.com to hear more, and connect!
